Ere Research appoints two new sales agents for UK market expansion

Ere Research, designer and manufacturer of high-end bicycle parts, is proud to announce two new appointments to its sales team, John Hollier and Dieter Pullan. The new sales agents will be responsible for covering the UK market and bring extensive experience in the industry, which will be invaluable to the company's growth and development.

John Hollier is a seasoned professional with over twenty years of experience in the industry. Throughout his career, he has held various roles, including sales. Having worked for esteemed companies like Paligap and Madison, John has honed his skills and gained invaluable insights into the industry.

Dieter Pullan, an industry legend with 24 years of experience, brings a wealth of knowledge and expertise to Ere Research. Prior to joining Ere Research, Dieter served as a Sales Manager for Orbea and Hotlines, accumulating 9 and 8 years of experience respectively. Dieter's extensive background in brand and sales, combined with his previous roles as an agent for Met and Orbea, make him a valuable addition to the team.

Both new hires have a wealth of knowledge and experience that will be crucial to Ere Research's expansion in the UK market. John's sales territory includes the South West and West of the UK, while Dieter's territory covers the Midlands.

"We are thrilled to welcome John and Dieter to our team. Their experience in the cycling industry and their expertise in sales will undoubtedly help us grow and develop our business in the UK," says Chris Hewings, International Sales Manager of Ere Research. "We look forward to the impact they will have on our company and the value they will bring to our customers."

As International Sales Manager, Chris is responsible for setting up and managing the International Distributor network, as well as managing the new UK agent team. In addition to these responsibilities, Chris will also be responsible for 'dealer direct' sales in Ireland. His experience working with brands such as Parlee, Lightweight, CUBE, and the American Bicycle Group, gives him an in-depth knowledge of the high-end cycling market. His expertise has already proven invaluable to the company, having successfully established partnerships with distributors across the globe.

Ere Research's focus is on delivering high-value products that incorporate innovative design and technology to deliver a tailored user experience. The company offers a range of wheels, tyres and more, designed to meet the demands of road and gravel cyclists. The company's mission is to make every bike ride the best possible experience for cyclists, achieved through utilizing the finest materials and engineering to create a line of performance road and gravel products.

Founder Piet van der Velde, who has an impressive background in product design and development, established Ere Research as a reputable brand known for its high-end bicycle parts and accessories. Ere Research's products are built with a focus on performance, durability, and innovation, making them a popular choice among cyclists.

With the addition of John Hollier and Dieter Pullan to its sales team, Ere Research is set to expand its presence in the UK market and continue to provide cyclists with high-quality, innovative products that enhance and expand riders' experiences.